Hamilton Beach

Client

Hamilton Beach

Deliverables

  • Television and Video
  • Social

The tried and true American returned to us with a challenge: sell enough new FlexBrew coffee makers to fill a football field (that’s a lot).

Tiny house, big idea

Imagine a tiny house filled with a quirky cast of characters and your product at the center. We created a world for FlexBrew with a distinct visual style and mood to pull in our mostly millennial target. It’s not easy making product demos clear and even fun to watch, but an appealing storyline pulls it off.

Now, that’s fresh!

With our production team, we were able to hit the ground running as soon as we had approval. In 7 weeks, we went from approved concept to delivery of multiple video assets—all within budget.

Creating a stir in social

Unique characters and visual style give us endless options to extend the campaign wherever it needs to go: social, display, landing pages, the list goes on.