July 15, 2024
Non-profit organizations struggle with branding. Heck, they often believe they don’t need it as much... they’re busy supporting a great cause and all they need is a ‘walk’. But we think that branding is actually critical for a non-profit’s success. A great brand will...
By creating a unique identity with a distinct idea, combined with unique non-formulated messaging, a non-profit can make its case more effectively, secure more donations and inspire action. Non-profits should consider branding as the most important investment in their future, just like they would with any other business initiative. Branding your non-profit isn’t optional. It comes before the research, service or cause you champion.